We've all had bad photographs taken. I'm sure that everyone reading this has cringed at a driver's license, passport or yearbook photo of themselves. It's unusual, however, for a publisher to use such a bad photograph on the cover of a book that they want people to purchase. This book, out in October, is aimed at the 9-12 age range. No doubt many children would love to know more about Pixar and animation, but I can't imagine that the above photo will encourage them to reach for this book.I'm sure that Disney and Pixar have excellent portrait photos available for publicity purposes. Why did an art director choose one where Lasseter is clearly not at ease? Cover up the smile and look at his eyes. This is a classic case of a face sending mixed signals. We've all done it, but most of us are lucky enough not to have it splashed on a book cover.
That's really short sighted of the publisher. It would be in their best interest to present John Lassiter in the best light possible. That is, if they want to have future cooperation from Pixar.
ReplyDeleteThere's no reason to publish an unflattering photograph. It certainly won't help to sell books.
This photo looks like it was taken while John was extolling the virtues of the new "Tinker Bell Movie"...
ReplyDeleteMy guess is that this book is most likely unauthorized and the publisher is using a public domain news photograph or someone's personal snapshot.
ReplyDeleteAgain, the publisher would be wise to spend a few dollars and hire a photographer to take a good portrait, or source out an approved (and flattering) picture.
ReplyDeleteI suspect Jerry is exactly right.
ReplyDeleteseems tho me the reason he's cringing is due to the fact that he's had the top of his scalp de-capped.
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