Wednesday, July 25, 2007

IDT Buys Comics Publisher; Plans Content for Mobile Phones

I wrote earlier about IDT's foray into the animation business. The company knew nothing about animation but publicly announced that they were going to be "Pixar on steroids." Their one feature was Everyone's Hero, a film that grossed less than $15 million in North America. They bailed out of the animation business, selling their holdings to Liberty Media.

They are now trying to get into original content for mobile phones and have purchased comic book publisher IDW to help them create content.

I admit to being strongly biased against IDT for what they did to my TV series and the animation business in general. However, you may want to read this commentary on the current state of their business by someone who wasn't a victim of their incompetence.

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